If you didn’t get to hear the Dreamforce session where GE Capital’s Sales Excellence leader, Steve Kozek, discussed their challenges in increasing the customer expertise of their sales reps and driving CRM adoption and engagement, we have now posted a highlights video on our YouTube channel. We think you will find the value in hearing GE Capital’s experience in solving these problems!
If you are interested in seeing the full video of the session please email us at sales@ignite.firstrain.com
Dreamforce 2012 may officially be over, but we’re still having some fun that’s rolled over from last week’s big conference! During the event, we encouraged attendees to stop by our booth and “Be the Carrot”, posing for a picture in our FirstRain carrot photo op—both to have a bit of fun and to win a free iPad.
Now, all the participants’ carrot photos have all been tweeted out from our FirstRain Twitter account and have also been placed into our “Be the Carrot” Facebook album on the FirstRain Facebook page—they are quite entertaining so make sure to check them out!
The winner will be whichever ‘Carrot’ gets the most retweets and/or Facebook ‘Likes’ for their picture, and many people’s campaigns are now in full gear to win that iPad! One contestant already has over 250 Facebook Likes! And if you’re a participant who hasn’t yet started your campaign, don’t despair, you still have a couple more days to encourage everyone—colleagues, friends and family—to spread the word and get as many people as you can (no robots, please!) to go retweet and Facebook-Like your photo by 5 PM PT, Friday, September 28th, the contest deadline. Whoever receives the most retweets and/or Facebook Likes by that time will win the iPad!
We will announce the winner at the end of the week, so make sure to retweet and Like your favorite photo!
FirstRain decided to have some fun as we get ready for Dreamforce next week. A real team collaboration!
The past few weeks have been extremely busy and exciting as we prepare for Dreamforce, which is now only a week away! But today, I have some other exciting news to share, the launch of our new solution—the FirstRain Performinator!
Performinator is our newest solution for delivering strategically tuned customer intelligence for major account sales and marketing teams right into their existing CRM, social enterprise platforms, smartphones and tablets. Performinator helps your entire team of sales and marketing pros understand their customers’ business as well as your superstars do. And for the thousands of early-adopter users who are already getting FirstRain Performinator today, it’s the ‘carrot‘ that gets your people engaged in and drives value from your CRM and platform investments. Don’t YOU want to ‘Be the Carrot‘? 
Most sales and marketing teams don’t have the time to gather the deep knowledge of their customers and end-markets that’s needed to really challenge their customers, uncover opportunity and spot risks. FirstRain already delivers the right intelligence to help solve this challenge, but with Performinator we make it so easy, and so well-tuned to your customer markets that each of your users are transformed (no phone booth required) into your company’s go-to experts on your most significant customers.
In fact, at Dreamforce next week, leaders from GE Capital and FirstRain will be discussing the new solution and how they are embracing the carrot. If you’re interested in attending the session and learning more about Performinator, you can do so here.
Superman may use his super powers to fly, but Performinator uses its powers to transform your sales and marketing teams!
I can’t think of a better way to start a major conference then attending a conference sponsored networking event. From day one you are able to network and make connections with others, who can heavily influence the value you ultimately get from the conference.
On the eve of Dreamforce, Monday September 17th there will be a ‘Women in Tech’ event hosted by GirlyGeeks and the Salesforce.com’s Women’s Network (open to all Dreamforce attendees and Salesforce.com employees).
This networking event is sure to rally in many passionate, energetic and career driven women and certainly all the Girly Geeks at FirstRain are looking forward to meeting them all, as we kick off Dreamforce 2012.
Events like these are great opportunities to come together to network, share your own personal experiences, and hear some of the challenges and experiences women have faced in order to build their careers. In addition to networking and ‘cocktailing’ time, attendees will hear from:
Plus a special panel session moderated by Jill Rowley, Director of Key Accounts, Eloqua. The panelists will share their career stories and take questions from the audience. Panelists include:
We are very happy that Penny was invited to be part of the panel, because as a FirstRain Girly Geek, I know the benefit of her daily dose of inspiration, guidance and fortitude, that I am sure will come across in the panel. As many of you know, Penny is very passionate about the opportunities and challenges that women in technology encounter on a daily basis. She actively shares her thoughts on her personal blog as well as on the Huffington Post. Earlier this year Penny participated on a panel at Yahoo! on the myth of the work-life balance and spoke at TEDx Gunn High School on how coding is the new literacy.
Want to learn more or attend the Women In Tech Event? If you are a Dreamforce attendee or Salesforce.com employee, visit the Girly Geeks Dreamforce Chatter Group and then RSVP here (email me if you need a code: dbarbosa@ignite.firstrain.com).
And don’t forget, Dreamforce is only 10 days away and all of FirstRain is working hard to get #DF12ready! Most of the team will be present, whether they are at our booth (#1626!), wandering the expo and hosting meetups (interested in meeting up with us? Email us at DF@ignite.firstrain.com) or checking out the GE Capital Session–we are gearing up for a fun week!
Image|Flickr| Elizabeth Thomsen
